BULLRING
Birmingham, UK
The redevelopment of Bullring in Birmingham has given the city a new retail heart. The £500 million project reconnected and regenerated the city centre and now places Birmingham as the UK’s number 2 retail destination.
Alma produced a series of magazines through the final 12 months of the build. The project was then commemorated with a design-led book which has now become a benchmark in retail projects - and a much sought after collector’s item.
Birmingham, UK
The redevelopment of Bullring in Birmingham has given the city a new retail heart. The £500 million project reconnected and regenerated the city centre and now places Birmingham as the UK’s number 2 retail destination.
Alma produced a series of magazines through the final 12 months of the build. The project was then commemorated with a design-
